Yesan Market Three Kingdoms Festival
예산장터 삼국축제
This 2026 edition marks the festival's 10th anniversary and the market's centennial celebration. Organized under the theme 'A Story That Never Ends,' the festivities celebrate local culinary traditions and residents' stories. The festival features signature programs where visitors complete a list of ten must-do experiences, accompanied by participatory cuisine blending traditions with local creativity. An immersive glocal-themed theater piece, colorful daily musical performances, and a nationwide dance festival round out the offerings.
- Dates
- Oct 22, 2026 → Oct 25, 2026
- Venue
- 2 Yesan Market-gil, Yesan-eup, Yesan-gun, Chungcheongnam · 🏺 Chungnam
- Price
- Free
Practical information
- Opening hours
- 10:00~20:00
- Exact location
- Yesan Permanent Market area
- Organiser
- Yesan County
- Phone
- 041-332-4317
🎟️ How to book — Official event site
- 1
Most regional festivals are free entry
Korean municipalities fund a huge number of free festivals (flowers, food, light shows) — free entry is the norm, not the exception, sometimes with paid stalls or activities on site.
- 2
Check the event's official site
The link sits on the event's VisitKorea page — it's the most reliable source for the program, hours, and any last-minute changes.
- 3
Book via a Korean platform if a reservation is required
When a festival has paid premium activities or an attached concert, booking usually goes through NOL or YES24 — see the matching guide on this page.
- 4
Call 1330 when in doubt
Korea's tourism hotline answers in English, Chinese and Japanese, 24/7 — handy for confirming a time or address when the official site is Korean-only.
💡 Good to know
When a price shows as "see details", the organiser simply hasn't published one in advance: in almost all of those cases entry is free and only some on-site activities are paid. Bring a little cash — many stalls don't take cards.
Around the same dates
Source : TourAPI