Seoul Wow Book Festival 2026

서울와우북페스티벌

The 22nd edition of this literary festival runs October 16-18, 2026 in Hongdae, Mapo-gu, under the theme "What Changes, What Remains." The event creates a meeting space for books, authors, publishers and readers. Multiple venues showcase: book sales at Red Road R1 and R2, twelve author talks by renowned writers at Platform P, indie music performances at San Woolim Petit Théâtre (featuring Strong Baby Driver and Western Cat), an illustration exhibition "Imagination Unleashed" at Red Road Power Station Gallery, and morning reading sessions at San Woolim Café. Photography services and book coupons enhance the experience.

Book on the official site

Dates: Oct 16, 2026 → Oct 18, 2026
Venue: 348-24 Seogyo-dong, Mapo-gu, Seoul · 🏙️ Seoul
Price: Paid
Ticketing: Official event site

Practical information

Opening hours: 10:00-21:30
Exact location: Red Road R1, R2 Ureullimadang-ro, Red Road Central Gallery, Platform P, Sanulim Small Theater, Sanulim Cafe
Organiser: Woo Culture Lab
Phone: 02-312-1590

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🎟️ How to book — Official event site

1
Most regional festivals are free entry
Korean municipalities fund a huge number of free festivals (flowers, food, light shows) — free entry is the norm, not the exception, sometimes with paid stalls or activities on site.
2
Check the event's official site
The link sits on the event's VisitKorea page — it's the most reliable source for the program, hours, and any last-minute changes.
3
Book via a Korean platform if a reservation is required
When a festival has paid premium activities or an attached concert, booking usually goes through NOL or YES24 — see the matching guide on this page.
4
Call 1330 when in doubt
Korea's tourism hotline answers in English, Chinese and Japanese, 24/7 — handy for confirming a time or address when the official site is Korean-only.

💡 Good to know

When a price shows as "see details", the organiser simply hasn't published one in advance: in almost all of those cases entry is free and only some on-site activities are paid. Bring a little cash — many stalls don't take cards.